- Crystal is a high-tech public relations professional, marketer, freelance writer and social media geek.
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Tag Archives: MySpace
Personalized, On-the-Fly Videos Emerging as Viral Tool
My previous post shared a creative Sony Ericsson video that used a combination of YouTube, Facebook and email to spread the news about one of their latest mobile devices. I was struck by the campaign’s use of YouTube…videos custom created … Continue reading
Posted in advertising, email, video
Tagged a&e, advertising, criss angel, facebook, marketing, marketing campaign, mindfreak, MySpace, Political campaign, Sony Ericsson, video, Video clip, viral, youtube
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Top Social Media Marketing Tactics in an Economic Downturn
Wired recently interviewed Chris Alden, the CEO of Six Apart who believes that blogging will surge during this economic downturn. But on the flip side, a bad economy will probably lead to an overall uptick in blogging, Alden says. “When … Continue reading
Posted in B2B, blogs, facebook, social media, strategy, twitter
Tagged blogging, blogs, budgets, Chris Alden, community, economy, facebook, Google Video, guy kawasaki, internet marketing, linkedin, marketing, microblogging, MySpace, public relations, social media, social networks, twitter, video, youtube
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PR Agency Pros — How Social Media Savvy Are They?
A few months back, at my previous company, I led one of those wonderfully fun agency reviews. One of the key requirements for our company was that the agency had to have social media experience. I was surprised at how … Continue reading
Posted in best practices, public relations, social media, Web sites
Tagged blog, bloggers, communications, conversation, Digg, facebook, marketing, media, microblogging, MySpace, PR, public relations, Reddit, relationships, social media, strategy, twitter
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Podcamp Boston 3 Wrapup
I attended the third PodCamp Boston this weekend and it was time well spent. I couldn’t make it on Sunday due to a fun new cold that I’ve come down with, but the day that I was there has given … Continue reading